1. Any beliefs/values that are opposed to societal norms and morality
2. Anything as weird as anything in definition 1 or was definition one at some point, but has already been extremely mainstream i.e
politically incorrect, most nerdy stuff, and homosexuality
2a. Anything that’s cool or relatively weird enough to make kids, teens, and
millennials seem cool, mature, “hip”
3. Anything that causes controversy may or may not fit definition 1.